logged

Announcing a bullet proof equation guaranteed to improve your ads

If you’re an entrepreneur who owns their own business or offers, here is a no-risk offer from me…

I’m going to show you a proof equation that is guaranteed to improve your best sales pages, ads, VSLs, or webinars by at least 10%.

If it doesn’t, you don’t owe me a dime.

But if it does, all I ask is that you remember in the back of your mind where you learned it from. And if the results really are something special, you can write it and let me know how well it’s done for you.

Sound good?

In effect, you get a risk free trial of the power of persuasion working for you from your own fingertips.

What’s the catch?

There are two:

  1. You must be willing to try something new. After all, if you’re not willing to deviate from your existing sales message, then nothing I show you here will grant you more success.
  2. You must need better marketing. If what you’re doing now is working well, don’t change it. This isn’t the only effective proof equation in the world.

But if you’re like the vast majority of the people in the world who can benefit at least 10% from adopting a proven formula for adding proof to your persuasive argument.

Then perhaps you’d like to know more about me and how I can help you…

Who is Kevin Hood?

I’m a direct response copywriter and marketing strategist, who specializes in email, paid ads, and sales pages. Over the past 7 years, I’ve quietly gone from marketing my own offers in personal development to creating marketing campaigns for multi 6 and even 7-figure brands in health, fitness, and business coaching niches.

How can I guarantee results?

Since this doesn’t cost anything but your time, it’s easy for me to guarantee results. First, because this proof equation is nothing new and it wasn’t invented by me, but by one of the greatest direct marketers of all time. But also, as long as you possess the following traits, adding these proof elements to your sales message can only improve your results.

  1. You believe in your work enough to sell it. If you stand firmly behind what you do, then this proof equation is sure to demonstrate your belief in your work to your prospective customers.
  2. You have a strong product or offer. Even if you believe in what you do, if your product or offer pales in comparison to what’s available in the rest of the market, then simply “adding polish” will do you no good.
  3. You know at least a little about copywriting. If you’ve no experience writing your own copy, I can’t guarantee this WON’T work for you, but I also can’t guarantee that it WILL either. However, I did manage to accidentally use this exact formula to great success when writing my first ever sales letter before knowing much about copywriting at all.
  4. You are the principal of your account. As a-list copywriter David Deutsch once said, “Sometimes owners make the best copywriters.” And of course the reason is because you know your product so well. This will work for you if you’re writing copy for other brands, but you must be dedicated to doing research for that brand.

How has this done for me and my clients?

I wish I could say I get outstanding results every single time I write copy for myself or others, but as any reasonable person might expect, I cannot.

However, for the most part, my clients and I have done quite well in the past few years.

For example:

A Business Coach: Within four weeks of working together she used her email list to generate a record $25,000 in sales in a single month.

A Coaching Agency: Didn’t make any direct sales from this formula. But, since the owner previously overspent on an ineffective ad agency, he had to pivot and recoup losses from other business ventures. However, we did use it to re-engage their dying email list with a successful newsletter that will allow them to reboot their coaching agency this fall.

An Investing Mentor: Doubled his course sales without doing much more than giving me access to his course and recording the videos I scripted for him.

A Service Business: Used this formula, albeit in a much more subtle way, to secure more than $15,000,000 in local area leads over the past year.

So where do you go from here?

If you’re interested in me and this unique offer, simply reply to this email with one phrase — your industry (E.g. copywriting, fitness coaching, investing courses, etc…)

When you do, I’ll send you a walkthrough of the proof equation so you can see precisely how to plug it into your sales pages, ads, emails, webinars, and more.

To take me up on my offer, just reply with your industry, and I’ll send it.

Your pal,

Kevin Hood

P.S. Optional, for go-getters: If you want a 4-bullet mini-roast of one of your marketing assets (a sales page, VSL, webinar, opt-in page, etc…) include one link in your reply. I’ll show you exactly how to apply it to your marketing assets today.

Get tomorrow’s entry