The Newsletter

314 Selected Entries · Newest First

  1. No. 314 Would this be of interest to you? A drop-in Claude prompt that walks you step-by-step through creating a lead magnet for your email list in about 30 minutes — reply if you want it.
  2. No. 313 Go ahead, steal my new philosophy page trick A sneaky parasite, Tad’s philosophy page workbook, and Viktor Frankl’s ‘paradoxical intention’ add up to a case for why marketing should feel fun again.
  3. No. 312 “Freaky” questions to clarify your offer Why I filed my client’s workshop under “bad workshop ideas” — and how to turn your vague offers into real solutions you can sell.
  4. No. 311 Why I selfishly want to give away more coaching this month The “Ben Franklin Effect”: why asking your enemies to help you out might make them friends for life — and how to become my friend on the VIP tier inside my community.
  5. No. 310 VIP Limit + Invitation Five VIP coaching spots just opened for coaches and creators inside Email Sanctuary, but two are already taken. Here’s how to claim one.
  6. No. 309 Go ahead, judge my new website After a week of building, the verdict is in: WordPress is out, Claude is my new web developer, and my content publishes itself from Notion.
  7. No. 308 “I just don’t have a bleeding neck problem…” A client said her problem "wasn't dramatic enough" for email marketing. My year of digging wet cigarettes out of the trash says otherwise.

Get tomorrow’s entry

Kevin Hood · copywriter & marketing strategist