The Newsletter

343 Selected Entries · Newest First

  1. No. 301 I’m gone! I’m away for three weeks, so the archives are taking over — my favorite daily emails will be replayed and re-purposed using the same call-to-action: join Email Sanctuary.
  2. No. 300 The Khalahari Bushmen can hear the stars? A 1950s explorer swore the Kalahari Bushmen could hear the stars. True or not, it's a lesson in belief, courage, and why I write daily emails.
  3. No. 299 This email sold my $5,000 coaching program without any social proof, case studies, webinars, or even a sales page How a hand copying technique helped me sell my $5k coaching program without a sales page.
  4. No. 298 Emailmaxxing Looksmaxxing, sleepmaxxing, gymmaxxing… and now emailmaxxing, because the attention you earn on social media needs to go somewhere.
  5. No. 297 Maybe no one noticed you left… Why a 40,000-person list survived a two-year email silence while a 20,000-person list shrank to 1,000 — the 'mere-exposure effect' explained.
  6. No. 296 What get’s the best open rates? Why would people chose to experience pain in order to learn the outcome of a meaningless coin flip? Your email subject lines will improve after reading this.
  7. No. 295 “Email just isn’t clicking for people the way it used to…” A legendary list-builder claims email “isn’t clicking” anymore, but the numbers tell a different story.

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Kevin Hood · copywriter & marketing strategist