The Newsletter

307 Selected Entries · Newest First

  1. No. 279 The most seductive trap in online business Themed calls to clients: how to validate an offer with your email list in 15 minutes before wasting two weeks building a webinar nobody wanted.
  2. No. 278 Why sales are suffering for knowledge workers Why the old ways of selling coaching are losing trust and how themed calls turn static freebies into useful, client-generating online sales conversations.
  3. No. 277 How to find offers people say “heck yeah” to Why clear offers beat clever copy: how coaches can use “Themed Calls to Clients” to validate offers, book warm leads, and finally stop struggling with client acquisition.
  4. No. 276 Twice a month, I'm opening up my calendar I'm adding a live group Q&A call to Email Sanctuary — twice a month — to help members untangle their email marketing problems in real time.
  5. No. 275 The perfect lead magnet problem The "Global Welcome Sequence": two automations that let you test lead magnets without blasting new subscribers when they join your email list.
  6. No. 274 Cookin’ up email steaks A 30-minute training for earning your place in the inbox — Cookin' Up Email Steaks, now available on the premium tier in Email Sanctuary.
  7. No. 273 Turn your flaws into features The Death Star’s iconic trench started as a mistake. Discover how you can “make your skeletons dance” and your worst flaws into your best marketing assets.

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Kevin Hood · copywriter & marketing strategist